About Us

Who We Are

Façon, as a brand, emerged during the tough times of covid with a simple idea of adding fashion to everyday attire during what we called, the new normal. Covid-19 was hard for everyone. Our goal as a brand was to bring a little positivity into our customers' lives by giving them a reason to wear masks as a fashion statement, making it more exciting than the usual surgical ones which were dull.

Façon hired many workers who were struggling after losing their jobs during the pandemic. We provided them with work, which not only helped them financially but also allowed them to keep their families safe by spreading awareness.

Right from the start, people from different backgrounds loved Façon's concept. We served homemakers, students, employees, celebrities, bloggers, and athletes. We grew quickly, and within a few months, we sold over 10,000 masks worldwide.

Even after Covid-19 became less of a concern and restrictions eased, many people continued to wear masks due to increased health awareness and rising pollution rates, especially in urban areas of Pakistan.

During 2022-2023, we took a break, but with overwhelming support and encouragement from our customers, we are now BACK, offering more than just masks. We appreciate all your love and support, and we hope for your ongoing positivity in the future. Cheers & stay tuned!